Milweiser Backdoor Bottle – Optimised for the Butt Chug [VIDEO]

The beer companies in America must think their customers are dumb enough to choose our brews based soley on packaging and designs... Like we care more about the technology in the actual can of beer than the actual beer. Someone finally spoke out.

For years, it seems like the domestic brewers think that a persons choice in beer is based on the gimmick of the container. It started with the can battles long ago, a veritable pissing contest to see who could make the biggest "mouth" opening on a can.

After some seriously stupid competition, the spouts were pretty much uniformed across the industry. Yes, it did make consuming a canned beverage easier, but the process to get to that point was a huge waste of time and money.

Following the natural path of evolution, one company thought it would be prudent to add a "turbo vent" at the key of the spout. In theory, it would reduce the suction inside the can, and allow a person to partake without having to wait an extra nano-second to finish.

The battles began again. Millions in advertising dollars were spent to spew out that the variation was just like cutting a hole in the can, allowing one to shotgun a beer without the messy issues. As beer drinkers aren't completely stupid, we all realized it was bullspit. It did, however, allow a person to pour themselves a pint without the ridiculous head and foam we were all used to.

The industry kept driving down this path. Soon after the turbo vent came the double turbo vent... Then the punch top can... The keg can... The wide mouth, double vent, punchtop, keg can, ect... It's an endless battle of uselessness in design, and it's not limited to cans.

If you'll remember back a few years ago, bottles started showing up in the 'Packaging Wars." We saw swirled, long necks, shorties, mini's, pony's, ect... It's getting ridiculous to assume that we pick our beverage of choice based on packaging. And apparently we're not the only ones.

Fed up with the stigma of being a "dumb beer drinker", Owen Webber (comedian/writer/actor) finally came up with the design to end all designs.

The Milweiser Backdoor Bottle. It's specifically designed for the "butt chug."

Some see this as humor, some see it as offensive, and I see it as sticking up to the gimmick idea idiots at the beer companies. Either way you look at it, it's down right hilarious.

In all seriousness, butt chugging is dangerous. It will most likely kill you. Don't try it, ever.