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Charmin-Stop-Skidmarks
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Charmin Sponsors Hilarious ‘Stop Skidmarks’ Billboard At NASCAR Race

Product placement and sponsorship can be a precarious situation. Companies who spend millions of dollars on a branding campaign can wind up coming across as too pushy or stiff to relate to consumers.

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Dick Trickle
Bill Hall, Getty Images
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Dick Trickle, NASCAR Driver, Found Dead Of Apparent Self-Inflicted Gunshot Wound

Former NASCAR driver Dick Trickle was found dead of an apparent self-inflicted gunshot wound to the head on Thursday, Lincoln County (N.C.) police said. The discovery of Trickle's body near the Forest Lawn Cemetery came after the Lincoln County Communications Center had received a call e

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Lawton RC Raceway
Facebook.com- Lawton RC Raceway
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Lawton RC Raceway- the Largest RC Park in the State! [PHOTOS]

Z94 was recently invited out for the 'Grand Opening' of Lawton R.C. Raceway, the largest R.C. park in the state! It's located at 7807 S.E. Lee Blvd just 1.2 miles East of the KSWO T.V. tower on Highway 7 on the right.

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Dale Earnhardt Sr
Jamie Squire, Getty Images
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Hear Dale Earnhardt Sr. & Other NASCAR Stars Sing on Their 1985 Country Music Album

NASCAR's roots are in the American South. Before its expansion over the past two decades, the racing circuit was thought of as a regional sport, one with a great deal in common with country music. In 1985, some of the biggest names i

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NRA 500
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NASCAR Will Review Race Sponsorships After NRA 500

Before, during and after Kyle Busch won Saturday's National Rifle Association 500 in Fort Worth, Tex., there was debate around the organization's sponsorship of the Sprint Cup event. Some critics felt that the NRA's sponsorship of the race brought the ongoing debate on gun control into the sports world

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Getty Images
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Sprint Cup Recap — STP Gas Booster 500

Jimmie Johnson dominated at Martinsville Sunday, winning the STP Gas Booster 500.

In fact, Jimmie Johnson dominated the entire race weekend.

He was the fastest car in the first practice.  He set the track record and won the pole in qualifying

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Denny Hamlin Crash
Jeff Gross, Getty Images
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NASCAR’s Denny Hamlin Out 6 Weeks With Fractured Vertebra

Driver Denny Hamlin will miss at least six weeks of the 2013 NASCAR Sprint Cup Series circuit after suffering fractured vertebra in a crash on the last lap of Sunday's race at Fontana, California.

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Sprint Cup 2013 — Auto Club 400 Preview

Sprint Cup teams have to make a number of adjustments this week as they head back to the west coast for the first and only race at Auto Club Speedway this season.

They’re making their second cross-country trip in 3 weeks time, which is certainly no fun for the folks driving the haulers

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Food City 500 Recap – Kahne Is A Contender

Contenders emerge early in the NASCAR season.  Make no doubt about it, Kasey Kahne is a contender.

After finishing second last week at Las Vegas, when it seemed as though he had the fastest car on the track, Kahne was able to avenge his runner up finish with a victory in Tennessee

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Food City 500 2013
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Sprint Cup 2013 — Food City 500 Preview

In all sports, I love conflict. I especially love it in NASCAR. And no place is prone to cause more conflict than Bristol Motor Speedway.

I’ve been there. The atmosphere is unbelievable. It’s rare in this new NASCAR world full of mile-and-a-half tracks where most fans can only see portions of the racetrack that a spectator can get a full, unabridged view of a speedway

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YouTube.com
YouTube.com
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Jeff Gordon Test Drive ‘Undercover’ for Pepsi MAX [VIDEO]

NASCAR has it's fair share of bad boys, Jeff Gordon however doesn't usually come to mind, until now! Thanks to this new Pepsi MAX commercial he proves he's got what it takes to make the list!

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Kobalt Tools 400
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Kobalt 400 Recap 2013: Kenseth Prevails For Third Win

I think NASCAR is getting exactly what they wanted.

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